Mariana
Racasan
MESSAGING & POSITIONING CONSULTANCY FOR B2B TECH COMPANIES
Hey, there!👋
I help companies tell their story with clarity and conviction.
I love helping growth-stage startups understand their core audiences, speak to them like actual humans, and drive growth with messaging strategy.
I previously led Product Marketing at Tinybird, helping developers deliver immediate value with user-facing applications using SQL and APIs. Before that, I led marketing at Zenhub where I built the marketing function from the ground up. I also worked and had fun at CARTO and other tech startups.
Here's a loom video about my background and how I approach and think about product marketing.
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Professional Skills
Global marketing strategy development & execution | Product marketing strategy | GTM planning & execution | Brand building & management | Developer marketing | Product-led growth | Sales enablement & pipeline acceleration | Demand generation | Marketing analytics & ROI reporting | SEO & content marketing | Build/lead, inspire/motivate high-performance teams
Let's talk
Fill out this form, and I'll get back to you within 1 business day. Sometimes I respond right away 🙂.
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