Product Marketing for B2B SaaS Companies
Let's build a go-to-market strategy that actually converts
I'm a product marketing consultant who's spent 12+ years helping B2B SaaS startups craft go-to-market strategies that actually work. No more throwing money at random tactics or wondering why your demos aren't converting.
(This is me on a snowy hike in Vancouver 🤗❄️)
Clear brand positioning. Solid marketing plan. Real growth.
You poured your heart and soul into building a fantastic product, but... website traffic isn't converting, and demos aren't landing. Sound familiar?
Here's the truth: technical specs and features don't resonate with today's buyers. They want to know how your product solves their REAL problems.
That's where I come in. As a B2B Product Marketing Consultant, I help early-stage founders like you (think Series A/B) craft clear and compelling stories that:
🌟 Speak directly to your ideal customer's needs (not just tech jargon and generic pitches)
🌟 Showcase the true value your product delivers (beyond features)
🌟 Differentiate you from the competition (no more blending into the tech landscape)
🌟 Turn website visitors into paying customers - fast
It all starts with telling a story that they want to hear. And that’s where I can help.
With collaborative strategy sessions, research, interviews, and content development, you’ll build a strong foundation for your entire go-to-market strategy.
A typical engagement looks like this:
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Interviews and strategy sessions to uncover your secret sauce: Through in-depth interviews and research, we'll identify the unique value proposition that sets you apart.
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Craft your messaging magic: We'll develop a clear, concise message that resonates with your target audience and drives action.
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Build your conversion machine: We'll create a high-performing website architecture and compelling landing pages that convert visitors into leads.
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Empower your sales team: We'll equip your sales team with effective sales tools and messaging to close more deals.
It all happens in about 6-8 weeks.
The results are an accelerated pipeline that can be seen in:
🚀 More website conversions
🚀 More meetings booked
🚀 Improved marketing ROI
🚀 Elevated profile as a thought leader
B2B tech is complex. But your message doesn't have to be.
Ready to tell a better story? 👉 Let’s chat!
P.S. See real-world examples of how I've helped startups just like yours. 👉 Check out my portfolio
You can also find me on:
