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About me

Tired of seeing crickets after your product demo? Let's tell a story that sells.


I’m a B2B product marketing professional with over 12 years of marketing experience in crafting impactful messaging and devising go-to-market strategies.

(This is me on a snowy hike in Vancouver ๐Ÿค—โ„๏ธ)

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You poured your heart and soul into building a fantastic product, but... website traffic isn't converting, and demos aren't landing. Sound familiar?

Here's the truth: technical specs and features don't resonate with today's buyers. They want to know how your product solves their REAL problems.


That's where I come in. As a B2B Product Marketing Consultant, I help early-stage founders like you (think Series A/B) craft clear and compelling stories that:


  • ๐ŸŒŸ Speak directly to your ideal customer's needs (not just tech jargon and generic pitches)

  • ๐ŸŒŸ Showcase the true value your product delivers (beyond features)

  • ๐ŸŒŸ Differentiate you from the competition (no more blending into the tech landscape)

  • ๐ŸŒŸ Turn website visitors into paying customers - fast

It all starts with telling a story that they want to hear. And that’s where I can help.


With collaborative strategy sessions, research, interviews, and content development, you’ll build a strong foundation for your entire go-to-market strategy.


A typical engagement looks like this:

  1. Interviews and strategy sessions to uncover your secret sauce: Through in-depth interviews and research, we'll identify the unique value proposition that sets you apart.

  2. Craft your messaging magic: We'll develop a clear, concise message that resonates with your target audience and drives action.

  3. Build your conversion machine: We'll create a high-performing website architecture and compelling landing pages that convert visitors into leads.

  4. Empower your sales team: We'll equip your sales team with effective sales tools and messaging to close more deals.

It all happens in about 6-8 weeks.


The results are an accelerated pipeline that can be seen in:


  • ๐Ÿš€ More website conversions

  • ๐Ÿš€ More meetings booked

  • ๐Ÿš€ Improved marketing ROI

  • ๐Ÿš€ Elevated profile as a thought leader

B2B tech is complex. But your message doesn't have to be.


Ready to tell a better story? ๐Ÿ‘‰ Let’s chat! 


P.S. See real-world examples of how I've helped startups just like yours. ๐Ÿ‘‰ Check out my portfolio 

Let's talk

Fill out this form, and I'll get back to you within 1 business day. Sometimes I respond right away ๐Ÿ™‚


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