About me

Tired of seeing crickets after your product demo? Let's tell a story that sells.

I’m a B2B product marketing professional with over 12 years of marketing experience in crafting impactful messaging and devising go-to-market strategies.

(This is me on a snowy hike in Vancouver 🤗❄️)

You poured your heart and soul into building a fantastic product, but... website traffic isn't converting, and demos aren't landing. Sound familiar?

Here's the truth: technical specs and features don't resonate with today's buyers. They want to know how your product solves their REAL problems.

That's where I come in. As a B2B Product Marketing Consultant, I help early-stage founders like you (think Series A/B) craft clear and compelling stories that:

🌟 Speak directly to your ideal customer's needs (not just tech jargon and generic pitches)
🌟 Showcase the true value your product delivers (beyond features)
🌟 Differentiate you from the competition (no more blending into the tech landscape)
🌟 Turn website visitors into paying customers - fast

It all starts with telling a story that they want to hear. And that’s where I can help.

With collaborative strategy sessions, research, interviews, and content development, you’ll build a strong foundation for your entire go-to-market strategy.

A typical engagement looks like this:

Interviews and strategy sessions to uncover your secret sauce: Through in-depth interviews and research, we'll identify the unique value proposition that sets you apart.
Craft your messaging magic: We'll develop a clear, concise message that resonates with your target audience and drives action.
Build your conversion machine: We'll create a high-performing website architecture and compelling landing pages that convert visitors into leads.
Empower your sales team: We'll equip your sales team with effective sales tools and messaging to close more deals.

It all happens in about 6-8 weeks.

The results are an accelerated pipeline that can be seen in:

🚀 More website conversions
🚀 More meetings booked
🚀 Improved marketing ROI
🚀 Elevated profile as a thought leader

B2B tech is complex. But your message doesn't have to be.

Ready to tell a better story? 👉 Let’s chat!

P.S. See real-world examples of how I've helped startups just like yours. 👉 Check out my portfolio

Let's talk

Fill out this form, and I'll get back to you within 1 business day. Sometimes I respond right away 🙂