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You've hit Series A. Your product has traction, your team is growing, and investors believe in your vision. But somewhere between celebrating the funding and planning your next marketing plan growth, you realize something: the scrappy, founder-led marketing approach that got you here won't scale to where you're going. If you're feeling the tension between your current marketing reality and your growth ambitions, you're not alone. After 12+ years of helping startups build prod
Struggling to demonstrate product marketing impact? Learn which PMM metrics actually matter, how to choose them, and how to avoid vanity metrics with real examples from B2B SaaS companies.